TK Maxx ––
Ridiculous Possibilities

Yes, it’s the TK Maxx campaign with all the dangling legs.

Because shopping in TK Maxx is super random.
But in a good way.

Later, when we got bored of the one locked-off shot thing, we did this.

Role: Creative / Art director

Agency: W+K, London

With: Paddy Treacy, Hollie Walker, Freddie Powell, Pierre Jouffray,
Kelly Satchell, Traktor, Nadia Lee Cohen, Michal Pudelka, Tom Kingsley.